Sendlane is an email and SMS marketing tool that comes with many features, e.g. for automations. You can connect Sendlane to Digistore24. This way, contacts are transferred to Sendlane and can be used there e.g. for campaigns.
To connect Sendlane to Digistore24, you need to set up an IPN connection for the target system Sendlane in Digistore24.
Note
Sendlane is a paid service. You can find more information here.
Requirements
- You already have a Sendlane account.
- You know the following details:
- Your Sendlane subdomain
- Your Sendlane API key
- Your Sendlane API hash
If you don't know these details yet, a guide on how to get them can be found here.
Set up IPN connection
- Log into your Digistore24 account.
- Go to Settings > Integrations (IPN) in the vendor view.
- Click on the Add new connection button. An overview of the connections will now be displayed.
- Click on the Sendlane card. The input form will now open.
- Enter a Name. This is only visible to you.
- Select for which products an IPN should be sent in the For products field.
- Select whether an IPN should also be sent when the products are purchased as add-ons in the For add-ons field.
- You can select in which product languages an IPN should be sent in the For orders in these languages field.
- Select for which events an IPN should be sent in the Send notifications for field. Additional input fields will appear depending on what you select here.
- If applicable: You can select for which customer order events an IPN should be sent in the For order event field.
- If applicable: You can select for which affiliate partnership events an IPN should be sent in the For new affiliates field.
- Select the events for which a buyer should be added to or removed from the list in the Action field.
- Enter your Sendlane subdomain.
- Enter your Sendlane API key.
- Enter your Sendlane API hash.
- You can enter Tags for your products. The tags are transferred to the target system with the IPNs.
- In the All products field: Enter tags to be transferred for all products.
- Enter tags in the fields of each product that should be transferred for the one product only.
Note
You can use the transfer of tags for different purposes:- With the IPNs, additional information is transmitted to the target system.
- With the IPNs, information provided by default should not be transferred to the target system in general or under certain conditions.
- The IPNs are intended to remove information already present in the target system.
Example for tagsYou can enter your own information and/or work with placeholders that are automatically filled in, e.g. product ID or variant name.
Example
Your product is a subscription and is called ExampleSubscription. There are several variants of this product.
You want to transfer the product name, product ID, variant name, and payment number with the IPN.
To do this, enter the following information in a tag field:
ExampleSubscription_{product_id}_{N}, {variant_name}
A buyer has purchased the product variant called SubscriptionVariant. He makes his 2nd subscription payment. The IPN therefore transfers the following information:
ExampleSubscription_123456_2, SubscriptionVariant
Notes on filling in a tag field
- You can enter multiple tags in a field, but they must be separated by commas.
- If a tag name contains a comma, add a backslash before it in the tag name:
\,
Available placeholders
-
{main_product_id}
-
{product_id}
-
{quantity}
-
{variant_id}
-
{variant_name}
-
{eticket_date}
-
{eticket_hint}
-
{tag}
-
{campaignkey}
-
{trackingkey}
-
{N}, {NN}, {NNN}, {NNNN}
Note
With these placeholders the payment number can be adapted to the format of the target system. The leading zeros also allow correct alphabetical sorting in the target system if required.
- If you have entered Tags: Select if and when the tags should be added or removed in the Tags shall be field.
- If you have entered Tags: Select whether tags that do not exist in the target system should be created automatically in the Create missing tags field.
- If you have entered Tags: Select whether tags should be transferred upon the first payment only or also upon follow-up payments (subscriptions, installments) in the For payments set/remove tags only for the first payment field.
- Select whether the connection should be active immediately after saving in the Active field.
- Select under which conditions an IPN should be sent in the IPN notification is sent field.
Note
You can find further information here: Offer newsletter on order form. - You can enter one or more email addresses in the Email address for error notifications field. If errors occur during IPN delivery, you will be notified via these email addresses.
- Click on Save. The IPN connection is set up.
Note
Use the Test connection button to check whether the IPN connection you have set up works and IPNs are transferred to the target system.
Tip
You can create multiple IPN connections for a target system and thereby cover different use cases. The use cases that are possible and sensible also depend on the target system.
Examples
- Data is to be transferred to multiple email lists or campaigns.
- When a payment is made, the customer should be added to an email list, and when a refund occurs, the customer should be removed from an email list.
- For certain products an IPN should only be sent for customer orders, for other products it should also be sent for affiliate partnerships.
Set up a separate IPN connection for each use case for the respective target system.