MailChimp is a tool for email marketing and includes features for automations and analytics, for example. You can connect MailChimp to Digistore24. This transfers contacts from Digistore24 to MailChimp, where they are added to an email list, for example.

To connect MailChimp to Digistore24, you need to set up an IPN connection for the target system MailChimp in Digistore24.

Note
MailChimp is subject to a fee. You can find more information here.

Requirements

• You already have a MailChimp account.
  You have generated an API key in MailChimp.

If you haven’t created an API key, you can find a guide on how to do so here.

Set up IPN connection

1. Log into your Digistore24 account.
2. Go to Vendor view and open Settings > Integrations (IPN).
3. Click on the Add new connection button. An overview of the connections will now be displayed.
4. Click on the MailChimp card. The input form will now open.
5. Enter a Name. This is only visible to you.
6. Select for which products an IPN should be sent in the For products field.
7. Select whether an IPN should also be sent when the products are purchased as add-ons in the For add-ons field.
8. You can select for which product languages an IPN should be sent in the For orders in these languages field.
9. Select for which events an IPN should be sent in the Send notifications for field. Additional input fields will appear depending on what you select here.
10. If applicable: You can select for which customer order events an IPN should be sent in the For order events field.
11. If applicable: You can select for which affiliate partnership events an IPN should be sent in the For new affiliates field.
12. Select which events will cause a buyer to be added to or removed from the list in the Action field.
13. In the MailChimp API Key field, enter the generated API key.
14. In the Double Opt-In field, select whether the target system should require double opt-in for signing up to an email list.
15. Select whether the connection should be active immediately after saving in the Active field.
16. Select the conditions under which an IPN should be sent in the IPN notification is sent field.

    Note
    You can find more information about this here: Offer newsletter on order form.

17. You can enter one or more email addresses in the Email address for error notifications field. If there are errors in sending the IPN, you will be informed via these email addresses.
18. If you have created additional fields (master record fields/custom fields) in the target system: You can enter the names of the fields created in the target system to be filled with data submitted by Digistore24 in the Custom fields, Customers to affiliates, Product, Address, and Amounts sections.
19. Click on the Save button. A MailChimp list can be selected in the E-Mail list field.
20. Scroll up and, in the E-Mail list field, select the MailChimp list to which you wish to transfer the contacts.
21. Click on the Save button. The IPN connection is now set up.

Note
Use the Test connection button to check whether the IPN connection you have set up works and IPNs are transferred to the target system.

Tip

You can create multiple IPN connections for a target system to cover different use cases. Which use cases are possible and appropriate also depend on the target system.

Examples

• Data is to be transferred to multiple email lists or campaigns.
• When a payment is made, the customer should be added to an email list, when a return is made, the customer should be removed from an email list.
• For certain products, an IPN should only be sent for customer orders, and for other products, it should also be sent for affiliate partnerships.

Set up a separate IPN connection for each use case for the respective target system.